I’m Smit Mayani

Data Analyst

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About Me

Power Digital, we were on your side of the table. We worked with every type of digital marketing.

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Skills

Building strong data analysis skills to translate complex information into actionable insights, 

with a focus on continuous learning.

 

SQL
Excel
Machine Learning
Tableau
Statistical Analysis
Python

Protfolios

Experience

2018-2021

Senior Data Analyst

Merkle, a leading CXM and media company with over 10K+ professionals globally. It’s a part of Dentsu International.

  • Analysed ad campaigns, clickstream, and customer surveys data, identified an increasing demand and launched a strategic product line.
  • Developed time series forecasting models to predict sales and optimize marketing budgets, got model performance of 92%.
  • Designed and executed A/B tests, performed rigorous statistical analysis. Led to 20% MoM increase in the conversion rate.

2018-2021

Senior Data Analyst

Merkle, a leading CXM and media company with over 10K+ professionals globally. It’s a part of Dentsu International.

  • Analysed ad campaigns, clickstream, and customer surveys data, identified an increasing demand and launched a strategic product line.
  • Developed time series forecasting models to predict sales and optimize marketing budgets, got model performance of 92%.
  • Designed and executed A/B tests, performed rigorous statistical analysis. Led to 20% MoM increase in the conversion rate.

Education

2018-2021

Bechelor of Scince

Merkle, a leading CXM and media company with over 1

2024 - Continue

Master of scince

Merkle, a leading CXM and media company with over 10K+ professionals globally.

Contact Me

Address

Berlin, Germany 

Contact Number

+49 176 6400 2406

Email Id

smitmayani123@gmail.com

Linkedin 

www.linkedin.com/in/smitmayani